Whether you have chosen the career of a solicitor, barrister, or legal executive, the people who need your legal services are found online. It’s vital to have both the capacity and legal marketing strategy to not only reach them here; you must connect meaningfully. However, given the ever-changing nature of digital marketing trends and technologies, this endeavour can become complicated fast.
JReece Digital is at the forefront of the digital transformation happening in law firms around the UK. We simplify digital marketing for lawyers by designing tailored online advertising strategies to elevate solicitors in the digital era. Our expertise in crafting bespoke and holistic marketing plans not only boosts online visibility but also fosters trust and engagement in your community. By unlocking digital success, one click at a time, we enhance your firm’s visibility and integrate these efforts into comprehensive marketing strategies customised to meet SRA guidelines.
Why is Digital Marketing Important for Law Firms?
The digital environment offers unmatched opportunities for legal firms to connect with their clientele, streamline operations, and generate a competitive advantage. You have the ability to engage your ideal clients within a geographic area online without giving away too much “legal advice” or running afoul of industry regulations.
However, navigating this digital terrain demands specific expertise, especially in a field as nuanced and client-focused as legal services. JReece Digital merges industry knowledge with holistic marketing expertise to guide lawyers through achieving data-informed, measurable results while ensuring compliance and confidentiality standards.
Law firms in particular have a massive advantage when they increase their digital marketing efforts because of the following unbelievable statistics:
- 90% of law firms don’t create and publish their own helpful content on their websites
- 70% of law firms do not clearly communicate a potential client’s next steps on their website.
- 40% of small firms don’t have a functioning website
- Only 14% of law firms use automation to follow up with potential clients and guide them to next steps
Frequently Asked Questions
Everything you need to know about Digital Marketing for Law Firms.
How Can a Law Firm Digital Marketing Consultant Help?
For law firms, balancing legal compliance with transparency is crucial to building trust with future clients. We summarise our approach in four key elements:
Does your digital marketing strategy align with your business objectives?
Let’s find out. Contact us for a FREE no obligation chat.
The JReece Digital Approach
For law firms, balancing legal compliance with transparency is crucial to building trust with future clients. We summarise our approach in four key elements:
Audience Analysis:
Identifying and understanding the unique preferences and behaviours of your potential clients to focus time and budget efficiently.
Integrated Digital Strategies:
Employing a holistic mix of SEO, content marketing, social media, and PPC to comprehensively address your Law firm’s digital marketing needs.
Compliance and Creativity:
Crafting innovative marketing strategies that adhere to legal standards while engaging potential clients.
Testing and Optimisations:
We continually analyse the data and run controlled testing to improve campaign performance and increase ROI.
Our Digital Marketing Services for Law Firms
For over a decade, JReece Digital has excelled as a marketing consultant for the legal sector by providing targeted services that generate high-intent client interactions with a strategic approach to digital marketing. We ensure all your marketing channels operate in harmony for peak performance.
Whether you only need an SEO consultant to work with your marketing manager or want someone to run your entire legal marketing machine while you focus on client services, we have the capabilities and flexibility to fill the digital marketing gaps through seamless integration into your team. Some of our legal marketing services include:
We use advanced technology to deliver data-driven insights and personalised solutions when crafting your law firm digital marketing strategy.
Our social media marketing services produce engaging and informative content, helping your law firm establish authority and attract new clients.
We enhance customer relationships and retention by implementing tailored PPC & CRM strategies, combined with data-driven insights for law firms.
Our law firm PPC management services will increase your online visibility and drive targeted traffic to your website, generating more leads and sales.
We focus on the overall process of developing your law firm’s website, which includes not only the design and layout but also the functionality and back-end systems.
Stay Ahead with Our Insights
Subscribing to the JReece Digital newsletter allows you to unlock a wealth of knowledge, stay updated with the latest trends in marketing for law firms, and benefit from expert insights that can transform your digital strategy.
Law Firm Success Story: A Digital Transformation Journey
Cartwright King Solicitors was grappling with outdated manual processes and a lack of unity in its online presence, which drove potential clients away from the website rather than generating new leads for their firm. Because of this, they spent a lot on online advertising, but very few leads materialised.
A JReece Digital Marketing Audit revealed some significant opportunities they were missing out on. From the data, we could see if they made the right improvements, they could very quickly increase Return on Ad Spend (ROAS) and turn this ship around.
The JReece Digital team built a high-performing, mobile-friendly website, streamlined client review processes, optimised Google Ads performance, and implemented a content strategy to answer common client questions. As a result, within just 4 months of implementation, they saw the following.
Law Firm Grows Client Base with Smart Marketing Revamp
Outdated manual processes and lack of optimisation drove potential clients away from Cartwright King Solicitors’ website. An Audit revealed missed opportunities, lack of integration, and wasted budget. The JReece Digital team built a high-performing, mobile-friendly website, streamlined client review processes, optimised Google Ads performance, and implemented a content strategy to answer common client questions.
40%
More Website Conversions
200%
More Google Ads Conversions
Why Choose JReece Digital?
Choosing JReece Digital means selecting a partner with over a decade of experience working across the digital marketing landscape and delivering measurable results that help clients meet their big business goals. You need leads before you can contract with more clients, plain and simple. You need more referrals. Joshua Reece’s vast experience allows him to develop and implement bespoke strategies that integrate perfectly with your marketing machine.
The following further set us apart from other marketing consultancy and services providers.
- Specialised Expertise in the Legal Sector:
We’ve chosen to focus on what works for the legal industry and can, therefore, offer profound insights into the challenges and compliance demands specific to legal marketing. - Efficient Operational Model:
Operating with a lean team structure, JReece Digital collaborates with a network of specialised and dedicated freelancers, ensuring cost-effective solutions while enabling your consultant, Josh, to efficiently guide the implementation of your law firm marketing strategies. As a result, our services cost a lot less than you would pay when working with a big legal marketing firm.
- Documented Success:
A robust history of significantly improving digital engagement and effectiveness for legal entities. Bottom line: We get results! - Bespoke Marketing Solutions:
Marketing plans meticulously crafted to align with your law firm's objectives and resonate within your target market.
Hear Directly from Law Firms Like Yours
Start Your Digital Transformation Today
The digital landscape is vast and ever-changing, but with JReece Digital, your law firm will not only navigate it successfully but also thrive. We bring data-informed clarity and optimisation to your online campaigns to engage your clients effectively and drive your initiatives forward.
Contact Us
BOOK a 30-minute CALL NOW or Claim your FREE MARKETING AUDIT to transforms your online presence.
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